The Crush It Report – Volume 21

April 13, 2011 By HUMAN Leave a Comment

Note From The Founders: 3 Ways To Increase Your Profits By 20%

The traditional best practices for vending machine owner/operators are one-dimensional:

1) Place your machine in the highest traffic location you could find

2) Stock it only when absolutely critical (i.e. when everything is almost sold-out)

3) Use the same product mix for the next decade

This is a result of perspective. If you look at a vending machine and see only a machine then you’re not thinking outside of the box.

However, if you look at your vending machine and see a launch pad for an evolving and optimized product mix, then suddenly it becomes so much more than a machine. Instead of a vending machine you now see an Automated Healthy Snack Store.

What is the best way to turn this new perspective on your vending machine into tangible results (i.e. more CASH?):

#1: Change Up The Items In Your Machines

This isn’t an earth-shattering revelation. We’re sure you already know this. But, how often do you do it? Do you track the sales of each product-type? Even if you have tested and worked to arrive at the product mix you have now, it’s a good idea to continue to feature new healthy snacks and drinks. Variety is the spice of life!

#2: Do A Give-Away Promotion

i) Place a bright-colored sticker on the back of one of your products.

ii) Affix a flyer to the front of your machine that makes it loud and clear that if a sticker of that color is found on the back of a product, then “You Are A Winner! Go To The Front Desk To Collect Your Prize!”.

iii) Make sure the front desk has an enticing prize waiting for your customer. Recommendations: Gift-cards, H.U.M.A.N. Clothing, Cash, or anything else you can think of that has value!

iv) Promote your Give Away via word-of-mouth. Chat up your regulars and they’ll spread the word for you!

If communicated well, the cost of the prize will be DWARFED by your increase in profits.

#3: Automate Your Customer Feedback

You are a marketer of healthy snacks and drinks. What is the most valuable information you need to know? The wants and needs of your customers, of course. While taking time to talk with your customers and hold sampling events to get their feedback is very effective, you can also save time by placing a comment box on your machine via double-sided tape or Velcro strips with a small sign that reads “Healthy Snack Request”. Be sure to include small slips of paper and a pencil/pen.

There are many other ways to increase your profits. Take a step back and evaluate your business on a regular basis. Think outside of the box and don’t lose sight of the most important thing: providing a high-level of service to your customers!

Best In Health,

Sean & Andy

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Automated Marketing

While you’re in the mindset of thinking about marketing your own healthy vending business, this article from MathMarketing.com is a great commentary on automated marketing. Take the manual labor out of scaling your business by creating automated systems wherever possible. This can be done without sacrificing high quality customer service.

http://www.mathmarketing.com/blog/marketing-plan-to-help-you-grow-quickly-and-efficiently

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Speaking of perspective, Sebastian Thrun, a Professor of Computer Sciences at Stanford, has taken a radical perspective about changing something we all do quite often…

Filed Under: CRUSH IT REPORT Tagged With: automated retail, childhood obesity, entrepreneurship, healthy snacks, HEALTHY VENDING, healthy vending machines, product mix, small business, the crush it report, venching machine business, Vending Business, vending machines

The Crush It Report – Volume 16

February 10, 2011 By HUMAN Leave a Comment

Note From the Founders: The “Crush It” Case Study

True that cartoon man. True that.

What Does It Mean to “Crush It”?

At HUMAN “crushing it” begins with our vision of a better, healthier world.

“Crushing it” is about mastering, or working towards mastering, every area of your life that’s important to you. Creating optimal health & happiness, excelling as a socially-responsible entrepreneur, making sure you’re having a whole lot of fun, being a great friend & family member, and a whole lot more.

This was defined in our first Crush It Report and it has not changed now in our 16th edition.

Let's Move

Honoring Those Who Crush It

Every once in a while we need to take time to honor those who are using their influence to help create health & happiness for others and are “crushing it” in the truest sense of the expression.

Yesterday was the 1^st anniversary of the launch of Michelle Obama’s Let’s Move Campaign. Even with the current political polarization in our country, it is very difficult to argue with the premise of her movement. Yesterday Obama gave this speech in regards to the goal of her Campaign.

“One year later, Let’s Move! is far more than just a campaign. It is so much more than just a slogan. It’s a nationwide movement to give our kids everything they need – all the energy, strength and opportunities they need to fulfill every last bit of their potential and achieve every last one of their dreams.” – Michelle Obama, February 9th 2011.

Increasing exercise in schools is crucial

More and More People Have Joined to Support

Every day, more and more businesses, schools, community leaders, and sports leagues are joining the first lady in her attempt to change they way we think about the health and well-being of our children. We have begun to see a fundamental shift in the way we eat and live in every level of society. From large corporations, to small community organizations, everyone is making a push to increase health and wellness across the country. This is what it is all about and we could not be happier.

Some of the accomplishments from the first year of the Let’s Move Campaign include:

The passage of the Healthy, Hunger-Free Kids Act, a revolutionary piece of legislature that mandates schools provide healthier options for students and requires that school vending machines must adhere to the same standard of nutrition that school lunches follow.
The campaign has pledged to help double the number of schools that meet the HealthierUS School Challenge.

Nearly 500 American communities have joined the Let’s Move Cities and Towns movement to encourage action by mayors and elected officials to adopt a long-term, sustainable and holistic approach to fighting childhood obesity.
The Fruit and Vegetable Alliance, the Food, Family and Farming Foundation and the United Fresh Produce Association have partnered and committed to put 6,000 salad bars in schools across the country over the next three years, making fresh vegetables a more accessible choice for children.

Michelle Obama is crushing it, and we are proud to be partners with the Let’s Move Campaign in the fight against childhood obesity.

You can take action against obesity today by joining the HUMAN team. Start providing convenient access to healthy snacks and beverages to those who need it most as a socially-responsible entrepreneur. We can’t do it alone!

Best in health,

Sean & Andy

Founders, HUMAN Healthy Vending

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Let’s Move Campaign Speech

Here is the full speech Michelle Obama gave yesterday at the anniversary celebration.

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Change The Way You Schedule Your Day

Control your schedule, don't let it control you.

Do you feel like you always run out of time during the day to accomplish what you need to get done? Instead of just scheduling the start time of your appointments and tasks for a day, make sure you schedule the end time as well. Without an end in sight, tasks and meetings will drag on and vacuum away your day.

This is called scripting your day, and top-achievers in every industry make sure to use this technique to eliminate wasted time and in different tasks. It is a really easy transition to make, it pays off instantly, and it can be implemented today.

Tonight:

Before you go to bed make sure to create your script for the next day. Build your calendar out and create end times for all your activities and meetings for the following day.

Tomorrow:

This is where a mindset change must take place. Every meeting you have tomorrow, make sure to state up front your time constraint. It may feel awkward at first, but as you become more comfortable with the idea it will be easier to speak up and state your time limitations. Something simple like, “I am so excited to meet with you and I would like to dive right in to the matter at hand because, unfortunately, I have another meeting in a half an hour. Let’s get started.” is not disrespectful and allows both parties to get to business.

Give it a try for the rest of the week and you will be blown away by the results.

Filed Under: CRUSH IT REPORT, H.U.M.A.N. Tagged With: childhood obesity, crush it report, healthy children, healthy vending machines, Let's Move, let's move campaign, the crush it report

The Crush It Report – Volume 9

December 22, 2010 By HUMAN Leave a Comment

Note From The Founders

“Crush It” BIG Time With Your Family & Friends

Whereas we’d usually say “yo yo yo” to yah, today it gives me great pleasure to say “ho ho ho” instead. Can you believe that Christmas is already here? Wow…with all of the uncertainties of life, one thing is for certain…time only speeds up!

Be your best!

Not only is the clock of life constantly ticking down, the RATE at which time evaporates is constantly increasing. If this alone isn’t a good enough reason to crush it NOW, I don’t know what is. Time is only spent, never gained, so don’t waste it. Each moment we have is so darn precious…my only hope is that I’ll fully realize this statement before it’s too late. Today is the day, this second is the second…no better time than now to make the most of our incredible existence.

Family & Friends First

In the 1^st edition of the Crush It Report, we defined what it means to “crush it.” Crushing it involves many things. Why? Because it’s a mind-set, it’s an approach, it’s a way to live life. Therefore, “crushing it” touches everything in your life. And whereas business and success are important components of life, they’re not as important as family, friendship and faith. When compared to these things, business is secondary. Because without friends & family to share your successes with, and without faith and belief in a larger vision than yourself, “crushing it” doesn’t mean a thing.

Enjoy the Holidays

So my only wish & hope for you this week is to go and “Crush It” BIG time with your family & friends. Be the best family member and the most enjoyable friend this Christmas…be the life of the party and the person in the room improving everyone else’s experience.

Relax & Recharge

Allow your thoughts of business and success to take a backseat for a bit, and if you do, you’ll not only have an amazing time with the most important people in your life, you’ll also naturally put yourself in a position to absolutely dominate the New Year by way of the most optimal mindset.

Next week we’ll talk about New Year’s resolutions that actually work, and the most important thing you can do NOW to set-up 2011 as your best year ever. But for now, go and crush it with your family and enjoy the wonderful gift of life that we’re so fortunate to enjoy. Merry Christmas to you!

Yours in festive crushing,

Sean & Andy

Founders, Human Healthy Vending

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Double Your Productivity Overnight

You know those days when you pop out of bed feeling alert, alive, and ready for anything? Heading to work is a breeze, and you finish up early because you were so productive. When you get home you get ambitious and cook up a feast, which is delicious and only furthers your satisfaction with the day. It feels great to be around people and they feel great being around you. At the end of the day lying in bed, you think think to yourself, “wow, that was a great day”.

Wake Up!

Everyone has those days once in a while, and it is always nice. But the question we should be asking ourselves is, why isn’t everyday like that?

If you ask any “successful” person what the most important part of their day is, you may or may not be surprised to find out the answer is usually how they wake up. Why is this? When you wake up, the feeling you have sets the tone for your whole day, and during this time it is up to you to determine how your day is going to play out. Lucky for us, we can make sure to have a great day by taking some simple steps to ensure we wake up feeling great.

Waking Up More Productive

Before You Go To Sleep

Before you go to sleep

The secret to a good wake up actually starts before you even get in bed. Before you go to sleep, make sure to write down the top 3-5 things you would like to accomplish in the coming day. Make sure to only write down your 3-5 most important tasks, any more than that will actually start to hinder your productivity, as you will feel overwhelmed.

Wake up

Immediately when you wake up, go and drink a tall glass of water. This will not only be refreshing, but it is necessary part of jump starting your day. After 7-8 hours of sleep, and not drinking any water, your body will be dehydrated and you will feel sluggish.

As you are drinking the water, start to go over the 3-5 things you want to accomplish during the day. Take a few minutes to visualize the steps you need to take to accomplish them and become comfortable with them.

Get out there and move!

Begin your day as you normally would, whether that means doing some morning exercise (highly recommended), or just hopping in the shower and eating breakfast. As you go through your routine keep coming back to these tasks and continue to visualize yourself knocking each and every one of them out of the park.

By the time you actually get to the tasks, you will be prepared and ready to “crush” them.

If your normal morning routine does not help you get in to a positive mindset, it is time to start thinking about changing it up. You may want to start exercising in the morning, research shows that getting your blood flowing before you start your day will boost spirits and increase productivity. It doesn’t have to be intense exercise; even a light jog or power walk will wake you up and make you feel better.

Once you find a routine that works for you, stay with it. Your body will become accustomed to this routine and start to associate it with waking up.

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How To Decide What Task To Do First

Here is a great clip from Eben Pagan’s “Wake Up Productive” program. This clip outlines easy ways to prioritize your tasks, ensuring that you are working on the most important projects when you are best prepared. Eben is a productivity master and his tips for keeping your day organized and successful are usually very simple, informative, and easy to implement.

If you are looking to get back your day, while taking your life and business to the next level, visit his site and buy the program.

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Helpful Products For Operators

As you expand your vending business, you will soon realize you are taking in too much money to count by hand. While this is a great thing, at a certain point it will become a problem for your business. When it gets to this point, it is time to buy a currency counter. The main thing to consider when purchasing currency counters (both coin and bill) is speed and accuracy, with accuracy being first, of course.

A machine like this will save time

What Are Your Needs?

Before you make a purchase, you need to make a decision between two types of counters. You can get a money counter that will count mixed bills (for example $5 and $1 together), or one that requires you to presort all your bills before counting. The mixed bill counter will make your life easier, but also comes with a higher price tag. These machines tend to last a long time so think not only about your current needs, but also what you will need in the future.

When you decide which machine you want to purchase, make sure you bring with you a large stack of cash to test the machine. Bring 100 singles and a significant amount of $5, $10, and $20. Run these through the machine a bunch of times to make sure it counts them consistently. If you order online, run the same tests you would run in a the store before deciding if it is worth keeping.

This is NOT sweet

If you are looking for a machine and don’t really care about aesthetics, it is advisable to go with a used machine. They will be cheaper and just as reliable.

One of the best companies out there is Cummins-Allison. If you get to a level where you need to count large amounts of money every day, you can go with a machine called the Jet-Scan. It is a premium machine that is both accurate and incredibly fast (also expensive).

Coin Counters

There are also many change counters and sorters out there. The choice comes down to balancing functionality with price, as the machines will do anything from just counting, to sorting in to individual sleeves. Do some research on your own to see what will work best for your needs.

Filed Under: CRUSH IT REPORT, H.U.M.A.N. Tagged With: crush it report, entrepreneurship, start a vending business, Successful vending, the crush it report, waking up productive

The Crush It Report – Volume 8

December 16, 2010 By HUMAN 2 Comments

Note From The Founders

The Importance of Showing Thanks

Argghh....A Merry Christmas to yah!

It’s no secret the holidays are a time for giving thanks and spending time with your loved ones. During this time of year, across the world, people show their loved ones they appreciate them by writing cards, baking cookies and giving gifts. This is fantastic, but sometimes it is not enough to just show your closest relatives how much they mean to you. If the year was good to you, it is also important to thank those who helped you achieve whatever success you attained over the past 12 months. Before going on, we would like to thank YOU for being a loyal reader of the Crush It Report.

Holidays for a Business Owner

As a small business owner, chances are you have more than a few people to thank for helping your business succeed. It is very important to thank those involved with your organization, both directly and indirectly, during the holiday season. Not only does it provide you with goodwill for spreading the holiday cheer, but it provides your business partners with more value. If you have been following along, providing value is the secret to being happy, wealthy & free.

Showing Thanks as a Vending Operator

In the vending world it is EXTREMELY important to thank your locations. After all, without locations your machines would be just expensive toys for dispensing yourself snacks! Thanking your locations will strengthen the relationship between you and your contact in your school, gym, hospital, etc. Not only will you feel good, but it will go a long way in the future when they are looking to resign contracts or refer you as a client.

Homemade gifts are great

Here are some ideas of what to give to your healthy vending locations:

Healthy or healthier cookies (Ok maybe we are obsessed with health, but that is our job!)
Vending tokens or free product for them to give out for promotions, etc.
Just a hand written note…these are more powerful than you think!
iTunes gift cards…who doesn’t like those!

One of our HUMAN operators is baking some healthy almond butter chocolate chip cookies. It is a great idea, and hopefully they pass the taste test!

Really there are a ton of options for gifts to give to your locations. Creativity, and thoughtfulness are the keys to successful gift giving. It has been said many times before, but like any cliche it is only because it is true. Often it’s the littlest things in life that mean the most.

So this year, sometime during the mad rush of the holidays, make sure you give thanks to the people that have helped you and your family get to where you are today.

Best in health & happy holidays,

Sean and Andy

Founders, HUMAN Healthy Vending

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3 Fantastically Simple Vending Tips for Operators

Last week we mentioned that plastic bins are a very useful addition to your fresh vending business. Having the right equipment allows you to minimize your time on your vending route, even if you only have 5 or 10 machines right now, purchasing a hand truck and some bins will make a huge difference. As you scale up your business it gets even more important.

Three Tips

This week I wanted to expand on ways to use equipment to save time on your vending restocks. Why is it extremely important to save time on your vending restocks? Every minute you save on a restock is multiplied by the number of machines you have. If you have 20 machines and you save 6 minutes per machine restock, that is an extra 2 hours you save on your route! Little changes can make huge differences in your income and quality of life. Here are three simple ways to minimize route time, and boost sales.

#1 Stack Your Snacks in Your Bins the Night Before You Restock

Most of your time will be saved the night before your restock, so here is a tip to make sure you are prepared for the next day. Check your sales report to figure out approximately what snacks you will need to restock each machine, and then start stacking those snacks in a labeled bin (for each machine) based on weight. Put your bars on the bottom, then your crackers and cookies, and finally the pop chips/kettle chips on the top. Make a bin (or 2 or 3 bins) for each of your machines that covers everything you need for the restock. This way when you arrive at your location you can unload your bin(s) directly on the hand truck and wheel them in to your machines. There is no thinking involved, you just unload starting with the light snacks on top all the way down to the bars. After you fill your machine, close your bin(s), and walk back to your car. By preparing the night before you can save yourself from having to make multiple trips to your car. Every extra trip you save can be spent doing something more productive, like being with your family.

#2 Park Like a Boss

This is very simple but often overlooked; make sure you park as close as possible to your machines. This will save minutes on each end, and is especially valuable in case you need to make multiple trips. If there are not any parking spaces close, try to negotiate a place you can pull up and unload that isn’t normally used for parking. Saving 2 minutes every trip for years to come will be worth the initial effort to secure a good spot.

#3 Change Up For Success

Make sure you are consistently changing products in your machine. That doesn’t mean continuously overhauling your machine selection, just add and subtract products to maintain consistent interest in your machine. If there is always a new product for your customers to check out, they will keep coming by your machine to see what is new and your sales will increase.

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HUMAN Operator of the Month

Chammas Receiving his Certification

Our HUMAN Operator of the Month for December is Joseph Chammas. In addition to “crushing it” at his healthy vending locations, Joseph has earned his Raw Foods Certification from the Living Light Culinary Arts Institute. The program he completed teaches aspiring chefs how to create health-promoting, high-energy raw food dishes that are delicious, and “gourmet”. Joseph has both Media Mogul machines and Outdoor Snack Machines at his schools, and even sent us a video of his average day on the vending route. Thanks Joseph, and keep up the good work!

We asked Joseph some questions about getting started with HUMAN:

1. What was the main driving factor and motivation behind you deciding to launch your own HUMAN healthy vending machine business?

I was looking for a business where I could make money while providing a positive, helpful solution. Health is a major part of my life and while I still sell snack food, the choices are a lot better for you and a step in the right direction.

2. What do you like the BEST about being a HUMAN Operator?

I like the fact that there is little to no competition in my area for what I’m doing. It is a little challenging at first to get locations to see the light, but when they can – you have loyal locations and customers. Working with the HUMAN team is also a great plus, as they will help you whenever you need it. If you don’t succeed neither will they.

Joseph and his average day on his healthy vending route.

3. What is the best piece of advice you can give to operators who are just starting out, and/or future HUMAN Operators?

Location, Location, Location. If you can get a good location such as a school or hospital you will make money. All good locations have machines in them already so you have to either win the next bid for the account or convince the location to go with the healthier products. HUMAN will help you with this but make sure location is your number 1 concern; everything else is secondary.

4. What are the top 3 best-selling healthy snacks & drinks at your machines? What are your personal favorites?

In the schools, the pirates booty, BBQ pop chips and organic Apple juices are my big sellers. I don’t really eat any snacks because I’m a raw vegan, but I crack sometimes and attack a few bags of the BBQ pop chips.

5. What does it mean to you to “Crush It” and how do you exemplify “Crushing It” in your every day life.

“Crush it” to me is to be persistent and keep on going after that school you want, or a specific location, and keep on trying to get it. Find out what’s working for you in the business and try to duplicate it. Schools are working for me, so now my focus is on getting more schools. Most importantly don’t give up. Never give up!!!

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The Crush It Report – Volume 7

December 9, 2010 By HUMAN 2 Comments

Note From the Founders

The Big Fat HUMAN Healthy Vending Update

OK, so we’re WAY overdue for an update on all the amazing developments within HUMAN.

Suffice it to say we’ve been busy…

Here’s what’s been going down.

GROWTH of HUMAN

We’re growing fast!

We now have hundreds of machines in the field.

Our mission of “Helping Unite Man and Nutrition” is in full swing and we’re excited for 2011 where we expect to more than double these numbers.

We haven’t seen this level of awareness about the obesity epidemic EVER…and we’ve been in the healthy vending game since 2003. We’re seeing more and more everyday that the time is now: with Michelle Obama’s “Let’s Move Campaign” and Jamie Oliver’s hit show on ABC, “Food Revolution,” America has never been more aware of its obesity epidemic than right NOW.

…and that’s goooooood for healthy vending.

Here’s an abridged list of some of the new territories we’re either launching in or have launched in recently.

Los Angeles, CA
Miami, FL
Calgary, AB Canada
Whistler, BC Canada
San Juan, Puerto Rico
New York City, NY
Boston, MA
Washington, DC
Omaha, NE
Raleigh, NC
Phoenix, AZ
Madison,WI
Cleveland, OH
Asheville, NC
Orange County, CA

The pulse of our market: Most HUMAN operator partners are getting started with between 10-20 fresh vending machines, and we’re also helping a TON of people get started with 5 or fewer machines.

For example, we’ve found our program to be an incredibly good fit for gym owners – they own and operate 1-2 machines, which is basically a simple additional way to monetize the traffic that is already coming through their doors.

We also launched a grant program for schools where they can get up to $10,000 in HUMAN money grants from us.

…and the great news is, we’re now in 26 states, Canada, and soon to be Puerto Rico. We’re also developing future master distributors in Mexico, The U.K., South Africa, Australia, India, and Japan.

Obesity is not just a problem in America! It’s EVERYWHERE world-wide as well. We have a big fight, and guess what? We’re 110% up for the challenge.

You want to help us? We’d love to have you on-board the team!

New Partnerships:

We’ve also been really busy developing solid partnerships with some world-class organizations. We understand the importance of coming together with other experts and driving our efforts to support the same cause. Here are some of our latest partnerships:

It is too difficult to fight obesity ALONE

SPARK
Blink Fitness
Sodexo
USDA MyPyramid Program
Anytime Fitness
‘nPlay

To read more about these partnerships, go to this post, which covers all the details:

http://www.healthyvending.com/blog/healthy-vending-partnerships/

Operator Success Nugget of the Week:

We just launched a HUMAN Healthy Vending business in the Phoenix area last week. The latest report from our partner there is one of his machines hit 90 vends in one day, while some of his others are consistently averaging over 40 vends/day. Way to go Phoenix!

New Machine Advancements

We’re just as much a tech company as we are a healthy vending company and that can best be seen in our machines and what our machines can do. We’ve recently added some machines to our line-up as well as improve upon our existing machines.

Here are some new machines that we’ve introduced into the “HUMAN Family”.

Hot Food Machine: Cooks refrigerated full, healthy meals in 60 seconds or less. Great for schools, hospitals, and large office buildings!

Outdoor Machine: A rugged machine built for the outdoor elements. Great for outdoor venues!

Frozen Food Machine: A rugged machine that can be placed outdoors or indoors that serves full, frozen, healthy meals.

Gourmet Coffee Machine: A machine that grinds whole beans on the spot and serves hot beverages like gourmet coffee, mochas, lattes, cappuccinos, and more. This machine often wins taste-tests over standard office coffee!

Other Machine Advancements:

Touchscreen vending – we’re currently developing a new version of our Media Mogul machine that has a 7” touchscreen which takes the place of the manual keypad AND allows the customer to pull up nutritional information on the fly. In short, it’s pretty sweet.

Advanced Remote Monitoring – We now offer a suped-up remote monitoring system that TEXTS you when inventories are low, among about 40 other alerts you can set. Other improvements include a much more robust and user-friendly back-office so you can generate reports quickly, have TRUE inventory management, and lower monthly fees.

Public Relations

A lot’s been going on in the PR front, but the most recent news is we’ve been selected by our CRM company as one of two finalists to be featured on national television in their upcoming ad campaign. Our CRM company has over 8,000 customers and they chose us! We’re super excited about this. Keep your eyes peeled on TV for us. I’ll also send you the link when it becomes available.

So, that’s about it for now. There are literally 5 more pages of stuff I could write about but I wanted to give you the semi-quick synopsis.

Next week, I’ll be talking about something incredibly interesting to you – how to increase your personal wealth.

Talk to you then!

Best in Health,

Sean and Andy Mackensen

Founders, HUMAN Healthy Vending

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How To Introduce a New Product With INSTANT Feedback

Handing out samples of new products is great; unfortunately it doesn’t do much for your business unless you learn whether or not people like your product. Gleaning useful information is often the hardest part of a introducing a new items because people who accept free products are usually hesitant to turn around and criticize what is given to them.

Fortunately we have a very simple solution to this problem, and it will not add any time to your preparation.

Essentials for a Successful Product Introduction:

1 folding table
1 tablecloth
Small paper or plastic cups (think Costco samples)
2 trash cans (preferably one green can and one red can)
A large sign
A product (or products) that you want to test

Follow These Six Steps to Receive Instant Feedback on Your Product

Step #1: Determine the highest traffic period at your location. This is easy if you use your online report, just search by hour and see what time of day your machine receives the highest number of vends. For schools it will probably be a morning or afternoon break, and for offices maybe it will be lunch or a different break. Arrive before this time and stock whatever new product you want to try out.

Step #2: Set up your table and tablecloth next to your machine. Make sure you are close enough to your machine for people to be able to look at the samples on the table and your products inside the glass, but also make sure you are not blocking access to the machine.

Step #3: Create a sign that explains what your goal. Below is a sample sign you can copy.

I am giving out samples because I need your feedback.

Once you try this sample please throw away your cup in either the red bin or the green bin.

Red means: “Yuck, no way I will buy this.”

Green mean: “Yum! Please stock this product.”

Step #4: Set up your waste bins in front of your table. Make sure to put small signs on the bins that say something like “Great!” and “Yuck!” on them. This is will make sure even the people who didn’t read the sign will know where to throw their cups.

Step #5: Set up your product in the Dixie cups and begin handing them out. Have a conversation with your customers and ask them for other product ideas. Often you will get some great suggestions for products, especially from kids who are not afraid to speak their minds.

Instant Feedback

Step #6: At the end of the event just count up the paper cups in each bin and you will know what percentage of people like the product and which don’t. BOOM, instant feedback! It is that simple.

Hint: There are a couple of things to remember, if you are going to be introducing multiple products, make sure to use different cups for each product, or better yet set up different tables with two sets of trash cans. This will make it easier to differentiate products.

Also if you are sampling beverages make sure to serve them cold!!!! There is a huge difference between the taste of a warm drink and a cold drink. We can’t stress this enough. Think about drinking warm Gatorade, it is gross and not refreshing, but when it is served cold it’s the world’s most popular thirst quencher. You want to give your product the best chance of success.

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Helpful Products

CLICK HERE To Buy

Plastic Containers

When you are running all over the town filling up your machines, it helps to be organized. You don’t want your snacks and drinks sliding all over the car, and you don’t want to waste time carrying armfuls of snacks in and out from your machines. These Akro-Mils plastic containers are awesome and they are 25% off on Amazon right now.

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Good Food or Bad Food

Awesome, quirky, 3-minute student film that explores the differences between good food and bad food. Watch the first clip (little weird), don’t pass judgment, and then continue to watch as it gets better and better. Some great visual images and ideas in this.

good food bad food from Josh Cohen on Vimeo.

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Filed Under: CRUSH IT REPORT, H.U.M.A.N. Tagged With: crush it report, entrepreneurship, small business, start a vending business, the crush it report

The Crush It Report – Volume 6

December 1, 2010 By HUMAN Leave a Comment

The 3 Deadly Myths of Entrepreneurship

Ignore this at your peril!

In true “Crush It” fashion, here are the 3 Deadly Myths of Entrepreneurship.

This is far too common

Myth #1: Going into business for yourself is risky

The safest thing to do is work for a corporation where you get benefits, guaranteed vacation days, and year-end bonuses.

REALITY: This myth can’t be farther from the truth! If you haven’t been under a rock during our financial market turmoil in the last couple of years, you’ll know that millions of people have lost their jobs as a result of the recession and companies downsizing. People’s “secure” jobs have been eliminated with no advance notice. There’s no such thing as job security anymore.

Today, large corporations are decentralizing themselves. Virtual corporations are popping up (read: people working from home), independent contractors are on the rise, and many people are starting a vending business leave the the corporate grindbehind. Furthermore, the independent entrepreneur is a heck of a lot more nimble and far more competitive than the big, behemoth corporations that are slow to make changes.

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These myths are loosely adapted from Paul Zane Pilzer’s book, The Next Millionaires, which is a “must read” for aspiring entrepreneurs.

Click on the book image to the right to pick up your copy.

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Myth #2: It’s harder than ever for the individual entrepreneur to get ahead

Opportunity for individuals is shrinking. Small businesses are being bought by large businesses. Large businesses are being bought by multi-nationals. The internet is eliminating the need for person-to-person selling.

REALITY: Changes in tax laws and rapidly increasing technology have created the Age of the Entrepreneur and this means, going forward, the Entrepreneur has the edge over large corporations. Home-based businesses, franchises, and solo-proprietors are one of the fastest growing segments in our economy and technology is fueling this growth.

Myth #3: It’s tougher and tougher to become a millionaire these days

Economic recession, increased competition, and fewer, more expensive resources are hindering the growth of the number of millionaires today.

REALITY: We’re in the middle of a “millionaire explosion”!

From 1776 to 1991, 3.6 million millionaires were created in the US. That took 215 years.

From 1991-2001 the number of millionaires DOUBLED to 7.2 million. That only took 10 years!

You have arrived...

How many more millionaires were created from 2001-2005? Another million. This was despite 9/11, economic recession, and a heck of a lot of doom and gloom on the news.

In fact, over the next 10 years, we’re in a position to create another 10 million millionaires, raising the total number of US millionaires to more than 18.5 million. (that’s a lot).

Yes, the value of a million dollars today is not what it used to be back in the day…but it’s still a lot!

So, I leave you with this question:

What are you doing to become the next millionaire? If wealth via money is not your thing, what are you doing to become a “wealthy” millionaire in the spiritual, physical, and emotional sense? What are you doing to create value in this world?

Next week, I’ll cover some ideas on how to increase your personal wealth so you can become a millionaire in any aspect of your life that you wish.

Best in Health & Wealth,

Sean and Andy

Founders, HUMAN Healthy Vending

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Crush It Quote of the Week

Doubt, of whatever kind, can be ended by action alone. ~ Thomas Carlyle

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Starting a Business and the Road to Success and Freedom

Choose Success

How badly do you want to make money for yourself? I am talking about money that comes directly from a consumer into your pocket, without first being siphoned off by your CEO, then upper management, then your boss, before finally being doled out to you.

How badly do you want to be able to set your own schedule, work when you want to work, and stop the endless commute back and forth to the office? Do you want to take vacations when you decide it is time, instead of when it is convenient for others?

Take 10 seconds to think about this.

Now ask yourself, what would you do if someone who you respected told you he or she knew a GUARANTEED way you could become your own boss, make 3 times as much money as you are making now, and could begin working 3 hours a day – all within 3 years.

BUT it only would work if you first committed to doing 3 things that were not easy or cheap.

1. You must first sacrifice some of your free time. Meaning that instead of working 8 hours a day you will have to work 11 hours a day for the first year, 10 hours a day for the second year, and 9 hours a day for the third year. At the end of the 3^rd year you will be able to work for only 3 hours a day.
2. You must also invest ½ of your savings before you begin. This means ½ of everything you have saved from your current job, and ½ of whatever other investments you have on the side.
3. You must be willing to learn actively everyday for the next three years. This means that you need to keep an open mind, be creative, and be prepared to change the way you do things if they are not working.

Would you accept this offer? Does it sound too good to be true? What if instead of being guaranteed, there was a 90% chance of success? 80% chance? 70% chance? 50% chance?

This Offer is Waiting For You

The truth is millions of people around the world have accepted an offer similar to this one already, and it has been a proven road to success and freedom for hundreds of years.

Hard work, placing an investment in yourself, and being willing to learn and adapt every single day; this is the path of the entrepreneur.

In a capitalist society, starting your own business is proven to be the quickest way to attain wealth and freedom. For some it an easy choice to make, and they make it early in their lives, for others it may take years of mediocrity before they are fed up with the endless grind and decide they want to strike out on their own.

What Is Holding You Back?

Think about your life, what is holding you back from starting a vending business to attain financial success and lifestyle freedom?

If your answer is that it is too difficult, you are not talented enough, or you are scared that you will fail; you need to focus on eliminating these limiting beliefs.

Everyone who has started a business before you has felt the same way, and has fought past these beliefs to become successful. They have all thrown away their imaginary safety nets and taken action.

Cast away your limiting beliefs in order to be free

Do you think Bill Gates was completely confident that dropping out of Harvard, investing all his money in himself, and working tirelessly to create a product he didn’t even know would succeed was going to lead him become the world’s richest man?

Absolutely not.

He confesses that it was one of the hardest decisions he ever made. He stressed and toiled about the choice before finally making a decision and choosing a new path for his life. His parents voiced their concerns against dropping out, and even though he “loved college”, Bill Gates and Paul Allen, “wanted to be among the first to start a business to write software for this new generation of computers. We were afraid if we waited, someone else would beat us to it.” The rest is history.

Gates is the ultimate entrepreneur. He found an idea he believed in, made a commitment to it by throwing away his imaginary safety net, and got started right away before someone else beat him to it. That right there is good business.

Before anyone can be successful they need to make a choice to commit to hard work and creativity, invest in themselves, and eliminate any limiting beliefs that will hold them back. The only difference between you and a successful entrepreneur is they have already have taken these steps a long time ago…

Check out this video below that offers tips for clearing away limiting beliefs:

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Silly Motivational Video of the Week

While we are serious about entrepreneurship here at HUMAN, we also strive to have a good time. Every once in a while we come across something that makes us laugh and gets us ready to “crush it” at the same time. I think that is what we have found here. If you have ever seen the movie Miracle, you will know what this is from…

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Send Tips, Comments, Suggestions, or Jokes to crushitreport@healthyvending.com

Filed Under: CRUSH IT REPORT, H.U.M.A.N. Tagged With: crush it report, entrepreneurship, human healthy vending, start a vending business, starting a business, the crush it report

The Crush It Report – Volume 4

November 17, 2010 By HUMAN Leave a Comment

Mmmmmm That Value Smells Good!

Give and You Shall Receive

Last week I talked about the importance of Providing Value. At HUMAN we voraciously believe nothing is more important than this in life…nothing! In fact, “crushing it” is really just about being a massive value provider. They’re one and the same.

Who are some examples of value-providers?

Great question. Everyone knows value-providers because either they or their product is fantastic, and they’re in the public eye. However, that doesn’t mean that in order to be a massive value-provider you have to be famous! It’s quite the contrary.

iPAD and iPhone!

Apple

This is an example with which everyone is familiar. Rarely will you find someone who buys a product from Apple – many times for a good chunk of money – that says it wasn’t worth the money. Sure, people might complain about the horrible service of the iPhone, but that’s more of an AT&T problem, not an Apple problem. In fact, people feel that the iPhone provides so much value, that they buy the product in droves despite the terrible service.

That says something about Apple.

They provide products that people are more than happy to pay good money for because in the end the customer feels they get more from the product then they put in (or in this case spend). I certainly can’t say the same for AT&T though…they’re a value-sucker! Or am I just a sucker for having an iPhone? Anyway….

My Cleaning Lady

None of you know her. But she is phenomenal. She always shows-up to my house happy, is a joy to be around, and equally as important, does a phenomenal job cleaning my place. In a world of rip-offs, underachievers, and semi or complete scams, this is refreshing. She takes pride in her work and kicks butt every single time. She “crushes it” when it comes to cleaning. I pay her between $80 to $100 each time she cleans and would gladly pay more. She gives me more value than it costs me to get that value. She’s just as much, possibly more so, of a value-provider in my life as Apple.

Mentor Bob

I have many mentors in my life (I think few things are more important than mentors when it comes to creating an ideal “crushing it” atmosphere around yourself). One of these mentors is a guy named Bob. Beyond being a blast to speak with and being one of the most hilarious guys I know (thus providing value by making me laugh and feel good every time I talk with him), he’s reliable and truly looks out for my best interest. Sure, as a result of this I’ll always think of him first if something comes up that could help him (i.e. client referrals), but that’s not why he helps me.

He’s simply a guy who is used to giving all the value he can and because of it leads a very fulfilled life.

The Pen is Smart!

LiveScribe

If you don’t know this company check it out. They have the coolest $150 pens in the world that most people would gladly pay 5-10x for once you see how cool and helpful they can be. Total value-provider. www.LiveScribe.com

As human beings, we have many traits that are incredibly difficult to escape.

Some of these traits are to our advantage and some are to our disadvantage. One of these traits that’s to our advantage is the inherent desire to repay people for what they’ve done for us.

Why do we feel this way…? And why does providing value work?

Check back next week for the answer to these questions, as well as tips for putting yourself in a value-producing mindset. Have an amazing rest of the week!

Best in health,

Sean & Andy,

Founders, HUMAN Healthy Vending

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Green Hands!

Get Caught GREEN Handed!

Everybody is going to win. And that means YOU.

THAT IS IF you get caught GREEN HANDED!

This week marks our first ever Green Hand Giveaway!

Yesss…But what does that mean?

It means that once a month from now on, we will be giving away some awesome swag to our readers.

And all YOU have to do send a picture of you, your friend, or you and your friends, with Green Hands.

It doesn’t matter how you do it, whether your hands are covered in paint, marker, frosting, gloves, guacamole, Alien blood,…etc.

The most creative, best entry will win. (P.S. Alien blood will definitely win).

Awesome Stuff

But what do we win?

We have partnered with our friends at HARD Nutrition to give you exclusive access to the Newest, All-Natural Nutritional Drinks on the market…FOR ABSOLUTELY FREE. Think Vitamin Water with actual vitamins and enzymes.

The Functional Water System is designed for anyone who wants to “crush it” at the next level, whether it is in the gym with WIN, at work with WIDE AWAKE, or in the evening after a long day with FIX IT.

First Prize: Wins the COMPLETE Functional Water System from HARD Nutrition PLUS an awesome cooler that you can take with you to the beach, or the ski-slopes (worth over $60!) or a HUMAN T-shirt.

Boom Boom All-Natural Energizing Inhaler

Second Prize: Wins either the Complete System or a HUMAN T-shirt (depending on what first place chooses).

All entries will win a free Boom Boom Energy Inhaler to help you crush it.

Boom Boom is an awesome all-natural energy booster that can help you get your focus back during long days, drives, or late-nights.

Alright, I want this stuff! How do I enter?

It is very easy, all we need is three things from you:

Send pictures of you and your friends with GREEN HANDS, along with your full name and mailing address to:

crushitreport@healthyvending.com

DEADLINE IS NOVEMBER 23rd, 2010

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How To Turn Your “Dud” Vending Location

In To A “Stud” Location: Part 4

This is your last week, of “Dud” to “Stud”! If you follow this plan, your vending machines will be cranking. Please let us know if any of you have followed this program, we want to hear results!

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Send Tips, Comments, Suggestions, or Jokes to crushitreport@healthyvending.com

Filed Under: CRUSH IT REPORT, H.U.M.A.N. Tagged With: crab vending, crush it report, HEALTHY VENDING, healthy vending machine, healthy vending machines, the crush it report, vending machines, vending machines in school

The Crush It Report – Volume 3

November 9, 2010 By HUMAN 2 Comments

Note From the Founders

The Secret to Being Happy, Wealthy & Free…REALLY

I can remember the days (it wasn’t too long ago) when I would sit at my desk so scared to fail…so scared to not meet my own expectations…that I would work around-the-clock focusing on one thing and one thing only: being successful.

I was ambitious, determined, and willing to do whatever it took to reach massive success.

Working round the clock

I would constantly focus on out-smarting my competition, taking shortcuts that others didn’t see, and working harder than anyone else.Why? Because at that time I thought being successful meant making lots of money in business which meant I’d be wealthy which meant I’d be happy and able to do whatever I wanted.

Wow was I wrong! But I wasn’t alone. In fact, many driven people today are doing just what I’ve explained above to “get ahead” and improve their lives. And it’s not surprising. This is what students are taught in today’s universities. It’s the way most corporations groom their “best” people to be. I wish it wasn’t so but it’s true!

Yet there is a better way…

A way that might seem counterintuitive to what most of us have learned over the years, but that doesn’t mean it’s bad. In fact, it’s just the opposite. It’s really, really good.

This “new way” was taught to me by those people I’ve met in life who are the most successful, seem to be the most free, and most importantly, are the happiest.

So what’s their big secret? It’s simple.

The secret is to approach every situation in life FIRST with the question “How can I provide value.” Seriously. Don’t shrug this off! It’s bigger than you realize.

So what’s value? Value is the fulfillment of a void or need in someone’s life. Many times this is a void or need that the person doesn’t even know they have! It doesn’t matter. By eliminating that void, by fulfilling that need, you’re making that persons life better. And remember, everything in life (even in this digital age) is about people. They’re all that matter.

Create Value....Make Money

For instance, next time you approach a business obstacle, don’t think “How can I work harder? How can I make more money? How can I…” Don’t think about you! Think about your customer. Think about how you can provide them with a more valuable product or a more valuable service. You’ll be amazed at the results JUST from this change in mindset alone. The cash will come pouring in. Money Follows Value.

What about your relationships? Do they work the same way? You betcha! Next time you meet someone, don’t think “what can this person do for me” but rather “how can I provide value for this person.” If this relationship is in business, you’ll be amazed at how valuable that relationship turns out to be. If this relationship is in your home (i.e. with your husband or wife), you’ll be amazed at how much more enjoyable and understanding your spouse will become. If this relationship is a friendship, you’ll be amazed at how much deeper and fulfilling of a bond you’ll develop. Happiness Follows Value.

In fact, I’ll take that a step further.

In my opinion… The definition of “happiness” is to “provide more value in life than you take away.”

Contemplate this a bit and let me know your thoughts. I’ve read about the topic of happiness and contemplated its definition extensively, and to me, this is its most accurate definition.

Since this is already longer than I anticipated, I’m going to stop writing for a while.

But… NEXT WEEK I’m going to continue this discussion with:

1. Examples of Value-Providers

2. Explanation of Why this Works

3. Tips to Put Yourself into a Value-Providing Mindset

Have a phenomenal, productive, happy, and massively value-providing rest of your week!

Best in health (and value),

Sean & Andy

Founders, HUMAN Healthy Vending

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Crush It Quote of the Week:

“I don’t care how much power, brilliance or energy you have, if you don’t harness it and focus it on a specific target, and hold it there you’re never going to accomplish as much as your ability warrants.“

~Zig Ziglar

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Why this quote is important

This quote sums up the essence of achievement. No achievement, in any sense, can be accomplished without first focusing on a specific target. Whether you want to get your business up and running, get in shape, or become a better parent – nothing will be accomplished until you focus on your target and dive in head first. It is guaranteed, 100% of the time, the person who won’t take the first step towards their goal, will not take the second. -----------------------------------------------------------------------------------------

Your Exclusive Report

Exclusive Content:

“11 Mistakes Most Rookie Vending Operators Make…And How To Avoid Them”

Send My Report Instantly

First Name *

Email *

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Entrepreneurship Tip of the Week:

7 Ways To Develop Customers For Life

1. Never Duck a Phone Call - Nobody likes to be ignored or avoided, so if you are available just take the call. Your customers will appreciate it.

2. Send Customers to Your Competitor – Sounds crazy, huh? Well it’s not crazy, and it is actually good business. If you have treated your customers well, and provided enough value for them – they will stay with you.

3. Remember Their Family - This is simple, when you are working with your customers make sure to remember their families. Ask how your customer’s spouse and children are, and if you send a note – include the names of family members as well.

4. Write Effective Thank You Notes – This doesn’t apply only to business. Never underestimate the power of a personalized note or gift.

5. Give More Than They Expect – If you promise something in your pitch, make sure to deliver more than promised. Provide value. Customers will be so impressed they will keep coming back, and they will tell their friends.

6. Keep Your Business Transparent and Open – Eliminate any practices that could be considered shady. Forget the excuses if you mess up, just be honest – it always pays off in the end.

7. Give Back in Whatever Ways You Can - At the end of the day, if you are successful you should give back. Successful people give back to those around them, whether it is your customers, friends, or whoever – it helps to give back and you will be rewarding not only in karma, but in business. -----------------------------------------------------------------------------------------

Mind Bending Video of the Week

Tony Robbins makes 30 million dollars a year. Why? Because he provides massive amounts of value to his followers. He knows how to talk with people and unlock what it is that drives them to do-what-they-do. Most people think of him as someone who gets you riled up and motivated, but he will tell you differently. He says he is a why guy. He tries to figure out why people are motivated, and then helps them capitalize on their inherent motivation. His TED talk is compelling, and covers a wide range of topics (including a cliff hanger that makes you want to scream at the computer screen!) and will leave you ready to take the next step in life and business.

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How To Turn Your “Dud” Vending Location

In To A “Stud” Location: Part 3

We wake up everyday thinking about one thing, how we can we provide our operators with more value. Why? We won’t lie to you, it is because their success and happiness is our success and happiness. It is one and the same. We can’t improve our business unless our operators are successful and happy, and we really want to improve. In fact, this is what keeps us up writing “Crush It Reports” late in to the the night… In this part of the Crush It Report, we will give you some fresh vending tips and cover weeks 5 to 8 of the Optimization Guide regarding “How to Turn a Dud Location into a Stud Location.” Here we will be focusing on launching a new marketing campaign and getting the most out of your first 8 weeks of optimization. Just dooo it.

Your Exclusive Report

Last Chance for Your Free Report!

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Send Tips, Comments, Suggestions, or Jokes to crushitreport@healthyvending.com

Filed Under: CRUSH IT REPORT, H.U.M.A.N. Tagged With: crush it report, small business, start a vending business, start a vending machine business, the crush it report

The Crush It Report – Volume II

November 3, 2010 By HUMAN 2 Comments

Note From the Founders

The Starting Point of All Achievement: BURNING DESIRE

Ah yes…

Can you smell it?

You know, the smell of BURNING DESIRE?

Burning desire is the quintessential, required ingredient every successful entrepreneur MUST have before anything else.

It’s the “thing” that gets you out of bed in the morning, excited to start your day, and fully prepared to “Crush It.” And you know we’re all about “Crushing It” here at HUMAN Healthy Vending

Members of HUMAN Healthy Vending have a burning desire to end obesity...and take goofy pictures on forklifts

So, what is BURNING DESIRE and how do you get it?

Well, Napoleon Hill, maker of millionaires, confidante of presidents, and author of the book Think & Grow Rich, says that a burning desire is the first step toward riches.

Having a burning desire is choosing a definite goal and placing all your energy, willpower, and effort into achieving that goal. Every person who wins in any undertaking in life must be willing to burn his or her ships and cut all sources of retreat. That is the only way you can be sure of maintaining the state of mind known as a burning desire to win. It is essential to success.

Since Napoleon Hill interviewed THOUSANDS of leaders, successful businesspeople, and head’s of state, and since he spent over 20 years of his life compiling the results of these interviews and boiling them down to 16 laws of success, we at HUMAN tend to listen to what he has to say.

At HUMAN Healthy Vending, our BURNING DESIRE is to conquer obesity and obesity-related illnesses (which cost the US healthcare system an extra $147 BILLION per year) by providing fresh healthy vending options for everyone. What gets us jumping out of bed every morning is the burning desire to help 1,000 people get started with their own healthy vending business and to positively affect the eating habits of 100 million people worldwide. Yes, it’s a lofty goal, but one that is completely attainable. And having a burning desire is step #1 in accomplishing our goal.

These kids have a “burning desire” to eat some tasty, healthy snacks!

So, what’s your burning desire? What are you passionate about? What goal will have you jumping out of bed every morning, ready to conquer the day?

Do some introspection and think about it!

If you’re passionate about health and fitness, or helping fight the massive obesity epidemic, or simply being an entrepreneur and running your own business, channel that passion into your well-defined BURNING DESIRE.

Then take action.

…and who knows, maybe becoming a HUMAN Healthy Vending Partner is the right vehicle to manifest this burning desire into your lofty, yet attainable goal.

Talk to you next week!

Sean & Andy

Founders, HUMAN Healthy Vending

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Crush It Quote of the Week:

“If you go to work on your goals, your goals will go to work on you. If you go to work on your plan, your plan will go to work on you. Whatever good things we build end up building us.”

~Jim Rohn

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Why this quote is important

Very few things that have ever been said, ring truer than this quote. Your goals will take you where you want to go, and your plans will show you how to get there. Jim Rohn is remembered as an American entrepreneur, author and motivational speaker, but what many people don’t know is that at age 25, he had dropped out of college and was making $57 a week as a stock clerk for Sears. It wasn’t until he attended a lecture by entrepreneur John Earl Shoaff, that he decided to change his life. John Earl Shoaff challenged Jim to set the goal of making one million dollars. In just six years, he made his first million dollars (this was in the early 60′s, when being a millionaire was still almost unheard of). If anyone knows about the power of setting goals and crushing them to fruition, it is Jim Rohn. Does this quote sound familiar? It should, because versions of this quote have been around since ancient Greece. Maybe this one will ring a bell.

“We are what we repeatedly do. Excellence, therefore, is not an act, but a habit.” ~Aristotle

Part one of a video where Jim shows you how to “Have Your Best Year Ever” -----------------------------------------------------------------------------------------

Don’t Let Your Competition Eat You Alive:

Become an Internet Marketing All-Star Today

CLICK HERE

Stop If you’re in business today and do not know how to effectively market online, your competition will eat you alive. Maybe not today, maybe not tomorrow, but eventually it’s going to happen. The field of Internet Marketing isn’t black magic. It’s not stuff that only your 16 year old engineering whiz kid can learn. It’s simply the way business – especially entrepreneurial business – is done today. Start your path to making money online and growing your business massively by attending this 100% free internet marketing webinar, which will feature HUMAN Co-Founders Andy Mackensen & Sean Kelly. The event is LIVE and only offered once, and like I mentioned above, it’s FREE. So get after it!

To Sign-Up for this Free Live Webinar CLICK HERE.

Infuzy, the company behind this live internet marketing webinar knows how to CRUSH IT online big time. We know – HUMAN’s learned a lot from these guys.

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Entrepreneurship Tip of the Week

Following our theme of goal setting, watch this quick video and do your homework. Write down your goals and pick just one of them to crush. Brian Tracy knows success and sales better than just about anyone, so take notes!

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Mind Bending Video of the Week

Sales is everything in business, and all sales are driven by marketing. Marketing is designed to convince consumers that a product is valuable enough for purchase, but what is value? Take a second to think about this question. In Lessons From an Ad Man, Rory Sutherland makes the assertion that a change in perceived value can be just as satisfying as what we consider “real” value. His speech is fascinating, pointed, and clever. Think about how you can use Rory’s ideas to change your mindset and take your business to the next level.

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How To Turn Your “Dud” Vending Location

In To A “Stud” Location: Part 2

We want your machines to be sucking down healthy snacks, and coughing up dollar bills! Get your notebooks out and write this stuff down, because you can use these tips, and should use these tips, right now. In this Crush It Report we will cover weeks 2 to 4 of the Optimization Guide regarding “How to Turn a Dud Location into a Stud Location.” And FYI, this applies to more than just vending! Here we will be focusing on optimizing your product mix, and planning your first promotional event. Yeah baby! ----------------------------------------------------------------------------------------- Tips, Comments, Suggestions, or Jokes send them to crushitreport@healthyvending.com

Filed Under: ADVICE & EDUCATION, CRUSH IT REPORT, Entrepreneurship Tagged With: Burning Desire, crush it report, entrepreneurship, HEALTHY VENDING, healthy vending machine, healthy vending machines, human healthy vending, small business, the crush it report, vending machine, vending machines