Dec 16, 2010

The Crush It Report – Volume 8

By |Dec, 16, 2010|Categories: CRUSH IT REPORT, H.U.M.A.N.|Tags: , , , , , , |


Biomedical Engineer who earned his degree from The Johns Hopkins University & Columbia University. Named one of Forbes’ Top 30 Under 30 in 2013. Co-Founded America’s first Pure Play healthy vending company in 2003.

Note From The Founders
The Importance of Showing Thanks
It’s no secret the holidays are a time for giving thanks and spending time with your loved ones.  During this time of year, across the world, people show their loved ones they appreciate them by writing cards, baking cookies and giving gifts.  This is fantastic, but sometimes it is not enough to just show your closest relatives how much they mean to you.  If the year was good to you, it is also important to thank those who helped you achieve whatever success you attained over the past 12 months.  Before going on, we would like to thank YOU for being a loyal reader of the Crush It Report.
Holidays for a Business Owner
As a small business owner, chances are you have more than a few people to thank for helping your business succeed.  It is very important to thank those involved with your organization, both directly and indirectly, during the holiday season.  Not only does it provide you with goodwill for spreading the holiday cheer, but it provides your business partners with more value.  If you have been following along, providing value is the secret to being happy, wealthy & free.
Showing Thanks as a Vending Operator
In the vending world it is EXTREMELY important to thank your locations.  After all, without locations your machines would be just expensive toys for dispensing yourself snacks!  Thanking your locations will strengthen the relationship between you and your contact in your school, gym, hospital, etc.  Not only will you feel good, but it will go a long way in the future when they are looking to resign contracts or refer you as a client.
Here are some ideas of what to give to your healthy vending locations:

Healthy or healthier cookies (Ok maybe we are obsessed with health, but that is our job!)
Vending tokens or free product for them to give out for promotions, etc.
Just a hand written note…these are more powerful than you think!
iTunes gift cards…who doesn’t like those!

One of our HUMAN operators is baking some healthy almond butter chocolate chip cookies.  It is a great idea, and hopefully they pass the taste test!

Really there are a ton of options for gifts to give to your locations.  Creativity, and thoughtfulness are the keys to successful gift giving. It has been said many times before, but like any cliche it is only because it is true. Often it’s the littlest things in life that mean the most.

So this year, sometime during the mad rush of the holidays, make sure you give thanks to the people that have helped you and your family get to where you are today.

Best in health & happy holidays,

Sean and Andy

Founders, HUMAN Healthy Vending

3 Fantastically Simple Vending Tips for Operators
Last week we mentioned that plastic bins are a very useful addition to your fresh vending business.  Having the right equipment allows you to minimize your time on your vending route, even if you only have 5 or 10 machines right now, purchasing a hand truck and some bins will make a huge difference.  As you scale up your business it gets even more important.

This week I wanted to expand on ways to use equipment to save time on your vending restocks.  Why is it extremely important to save time on your vending restocks?  Every minute you save on a restock is multiplied by the number of machines you have.  If you have 20 machines and you save 6 minutes per machine restock, that is an extra 2 hours you save on your route!  Little changes can make huge differences in your income and quality of life.  Here are three simple ways to minimize route time, and boost sales.
#1 Stack Your Snacks in Your Bins the Night Before You Restock
Most of your time will be saved the night before your restock, so here is a tip to make sure you are prepared for the next day.  Check your sales report to figure out approximately what snacks you will need to restock each machine, and then start stacking those snacks in a labeled bin (for each machine) based on weight.  Put your bars on the bottom, then your crackers and cookies, and finally the pop chips/kettle chips on the top.  Make a bin (or 2 or 3 bins) for each of your machines that covers everything you need for the restock.  This way when you arrive at your location you can unload your bin(s) directly on the hand truck and wheel them in to your machines.  There is no thinking involved, you just unload starting with the light snacks on top all the way down to the bars.  After you fill your machine, close your bin(s), and walk back to your car.  By preparing the night before you can save yourself from having to make multiple trips to your car.  Every extra trip you save can be spent doing something more productive, like being with your family.
#2 Park Like a Boss
This is very simple but often overlooked; make sure you park as close as possible to your machines.  This will save minutes on each end, and is especially valuable in case you need to make multiple trips.  If there are not any parking spaces close, try to negotiate a place you can pull up and unload that isn’t normally used for parking.  Saving 2 minutes every trip for years to come will be worth the initial effort to secure a good spot.
#3 Change Up For Success

Make sure you are consistently changing products in your machine.  That doesn’t mean continuously overhauling your machine selection, just add and subtract products to maintain consistent interest in your machine.  If there is always a new product for your customers to check out, they will keep coming by your machine to see what is new and your sales will increase.

HUMAN Operator of the Month
Our HUMAN Operator of the Month for December is Joseph Chammas.  In addition to “crushing it” at his healthy vending locations, Joseph has earned his Raw Foods Certification from the Living Light Culinary Arts Institute.  The program he completed teaches aspiring chefs how to create health-promoting, high-energy raw food dishes that are delicious, and “gourmet”.  Joseph has both Media Mogul machines and Outdoor Snack Machines at his schools, and even sent us a video of his average day on the vending route.  Thanks Joseph, and keep up the good work!

We asked Joseph some questions about getting started with HUMAN:

1. What was the main driving factor and motivation behind you deciding to launch your own HUMAN healthy vending machine business?

I was looking for a business where I could make money while providing a positive, helpful solution.  Health is a major part of my life and while I still sell snack food, the choices are a lot better for you and a step in the right direction.

2. What do you like the BEST about being a HUMAN Operator?

I like the fact that there is little to no competition in my area for what I’m doing. It is a little challenging at first to get locations to see the light, but when they can – you have loyal locations and customers.  Working with the HUMAN team is also a great plus, as they will help you whenever you need it. If you don’t succeed neither will they.

Joseph and his average day on his healthy vending route.
3. What is the best piece of advice you can give to operators who are just starting out, and/or future HUMAN Operators?

Location, Location, Location.  If you can get a good location such as a school or hospital you will make money.  All good locations have machines in them already so you have to either win the next bid for the account or convince the location to go with the healthier products.  HUMAN will help you with this but make sure location is your number 1 concern; everything else is secondary.

4. What are the top 3 best-selling healthy snacks & drinks at your machines? What are your personal favorites?

In the schools, the pirates booty, BBQ pop chips and organic Apple juices are my big sellers.  I don’t really eat any snacks because I’m a raw vegan, but I crack sometimes and attack a few bags of the BBQ pop chips.

5. What does it mean to you to “Crush It” and how do you exemplify “Crushing It” in your every day life.

“Crush it” to me is to be persistent and keep on going after that school you want, or a specific location, and keep on trying to get it.   Find out what’s working for you in the business and try to duplicate it.  Schools are working for me, so now my focus is on getting more schools.  Most importantly don’t give up.  Never give up!!!