May 16, 2012

Vending Machines and Socially Responsible Business

You might be asking “What the heck to vending machines have to do with socially responsible business?” My answer: everything. Vending machines play a key role in food distribution in our country, and food is obviously an essential part of life.  That brown box down the hall from you in the break room holds more power than you think, for better or for worse….

Setting an example is not the main means of influencing others; it is the only means.
Albert Einstein

I don’t bust out Albert Einstein quotes lightly.  I only use them when I really need to drive a point home, and that point is this: everything you do as a company, down to the smallest choices you make, has an impact.  Its often the little things that get overlooked, too.  For example, how many companies out there claim to be socially responsible and yet still only provide their employees with unhealthy snack and drink options from vending machines that also have a huge carbon footprint?  While these companies may be socially responsible on a large scale, what about the health of its employees and the health of the planet?

I know what you’re thinking: “Is this guy serious? Vending machines? We have bigger fish to fry!” Well, what I’m saying is how are you going to expect your employees to perform at their peak when they are putting crap in their bodies throughout the workday? And how can you really say you’re a “green” company when you won’t replace your traditional, energy-sucking vending machines with modern eco-friendly vending machines stocked with health food?

Let me hit you with hard numbers if you’re still not convinced:

A study led by University of Cincinnati on obesity’s effects on productivity on 341 manufacturing workers indicated that health-related losses in productivity were 4.2% for moderate to obese workers, costing the company $1,800 per year in absenteeism related costs!

So let’s say your company is made up of the average distribution of people in the U.S. (30% obese).  If you have 1,000 employees then 300 are obese.  300 x $1,800 = $540,000 per year.

That’s half a million greenbacks!

While you can’t be responsible for the lifestyle decisions your employees make, the least you could do is provide them with healthy snack options while they work.


Obesity Task Force: The Lowdown on the White House’s Plan for Healthy Schools

When I picture an “Obesity Task Force”, I picture Richard Simmons barking orders drill-sergeant style to a platoon of spandex-clad fitness freaks.  Apparently I’m way off, because the real Obesity Task Force is deadly serious about creating healthy schools and healthy kids.

The Obesity Task Force (where people wear suits, not spandex) was created by President Obama in 2009 and is closely related to the First Lady’s “Let’s Move” campaign.  These initiatives represent the sense of urgency felt in all levels of government and society to implement concrete changes to the lifestyles of our nation’s youth.  Obesity is on the rise, healthy eating is plummeting, and physical activity is grinding to a halt.

So what makes the OTF different from every other committee that simply talks but never delivers real meaningful change? It all comes down to action plans.

According to a White House statement, the Obesity Task Force plan aims to achieve the following:

“1. Getting children a healthy start on life, with good prenatal care for their parents; support for breastfeeding; and quality child care settings with nutritious food and ample opportunity for young children to be physically active.”

In my opinion this starts at home.  If you let your kid eat McDonald’s all the time, grab soda from a traditional vending machine instead of fruit juice from a healthy vending machine, and let them sit in front of the tube all day then OF COURSE they’ll be fat.

“2. Empowering parents and caregivers with simpler, more actionable messages about nutritional choices based on the latest Dietary Guidelines for Americans; improved labels on food and menus that provide clear information to help make healthy choices for children; reduced marketing of unhealthy products to children; and improved health care services, including BMI measurement for all children.”

Kids are like lemmings.  Or do I mean monkeys? Or do I mean a weird hybrid animal between the two? (Pause here to picture this and laugh.  Now pull yourself together and keep reading).  The point is they mimic and follow what we big people do.  If they see mom and dad caring about what they eat then they will too.

“3. Providing healthy food in schools, through improvements in federally supported school lunches and breakfasts; upgrading the nutritional quality of other foods sold in schools; and improving nutrition education and the overall school environment.”

Here’s where the school board and administrators come in.  Kids are at the mercy of your cafeteria.  With the government SUBSIDIZING your food through the National School Lunch Program, you need to choose a healthy food service.  Natural and organic foods are much better fuel for learning than the alternative. Also, replace those Coke and Pepsi machines with a healthy vending machine!

“4. Improving access to healthy, affordable food by eliminating “food deserts” in urban and rural America; lowering the relative prices of healthier foods; developing or reformulating food products to be healthier; and reducing the incidence of hunger, which has been linked to obesity.”

Low number of food options means low quality of food options.  Healthy snacks don’t just grow on trees. Oh wait, they do, they’re called apples.  But last I checked there aren’t too many apple trees in the city.  That leaves vast stretches of concrete jungle where fast food and candy/soda machines dominate your eyesight.  And until  healthy vending machines and natural food stores become conveniently common, people will keep hitting those drive-thrus.

“5. Getting children more physically active through quality physical education, recess and other opportunities in and after school; addressing aspects of the “built environment” that make it difficult for children to walk or bike safely in their communities; and improving access to safe parks, playgrounds, and indoor and outdoor recreational facilities.”

I interpreted this as “make gym class fun again”.  Kids have vast stores of energy, and this needs to be channeled into things other than video games and YouTube.  And I doubt kids are going to argue with more recess time.  Being able to ride their bikes without fear of getting hit by passing motorists would also be a plus.

Bottom line is I like where this Obesity Task Force is headed.  The gray suits are a little boring, and maybe they could use some of Richard Simmons’ flare, but they are taking a bold step in battling one of our country’s greatest threats: unhealthy children.

The Future is Here: Healthy Vending Machines

Am I the only one extremely disappointed that its 2010 and we are STILL not driving flying cars, watching hologram TV, and popping tasty meals in pill form? Its downright absurd! But I guess to be fair, there are some pretty cool things that have come out.  For example: healthy vending machines.  That’s right, I said it. There are actually vending machines that dispense health food and sports performance products!

These aren’t your typical big brown boxes with coils just outfitted with a different product mix, either.  These healthy vending machines are high-tech!  Here’s what I’m talking about:

An LCD Screen: If I could afford it, every wall in my house would be an LCD screen.  A vending machine should be no different.  Plus, how cool is it to have nutrition facts displayed on screen of the food products you’re about to buy? Its not like you can open the machine up and read the labels. If you have to put guesswork into your healthy snack options, then you’re probably not eating as healthy as you could be.

Cashless payment options: Like most of us, I am horrible at keeping cash around.  And nothing is worse than walking by a vending machine hoping for a healthy snack and coming up with lint.  Plastic money rules, plain and simple.

We could have avoided this, machine!Sensors that guarantee that the machine vends correctly: This is as refreshing as the natural and organic options in these machines.   You know the diagram on vending machines showing what NOT to do? (i.e. tipping the machines towards you?) Yep, I’ve been THAT guy.   Because when I get ripped off by an ugly brown box, I feel stupid. And when I feel stupid, I get angry. Angry + Stupid = I am the guy in the diagram.

Eco-Friendly Design: We all love Mother Earth.  (By “we” I am not including British Petroleum). These healthy vending machines use up to 50% less energy than standard vending machines.  This means that when you use a traditional vending machine, you are actually harming your body and the environment.  Whether you buy organic, natural, or simply healthier food from a healthy vending machine its a double-whammy of positive impact for your body and for the earth.

The bottom line is that while we still may not be able to swallow a complete steak dinner the size of an aspirin, the convenience of a high-tech healthy vending machine is a pretty cool substitute.

Is Your School Up to the Challenge?

I walked by an elementary school the other day and I did a double take. I could have sworn that instead of a playground full of children I was looking at a casting call for a Charlie and the Chocolate Factory remake.

You know what I’m talking about—Oompa Loompas.

Round, orange skin and white hair. Ok, maybe the orange skin and white hair are a stretch. But MAN were these kids round.

School administrators take note: YOU have the power to change this. Kids aren’t much different than us adults. They are just as limited by convenience and accessibility for their meal options.

Stock your cafeteria with McDonalds-quality food? They’ll eat it. Stock your cafeteria with tasty health food? Yep, they’ll eat that too. Have only soda and candy vending machines in the hallway? Guess where that milk money is headed. Replace them with healthy vending machines and you can bet they’ll suck down juice boxes and munch on trail mix.

If making your kids healthier for their sake alone isn’t enough, the USDA has provided monetary incentives for implementing healthy food options and physical activities into your school.

The HealthierUS School Challenge (HUSSC) is a voluntary initiative established in 2004 to recognize those schools participating in the National School Lunch Program, which has created healthier school environments through promotion of nutrition and physical activity. Monetary awards between $500 and $2000 are given to schools who succeed at reaching the coveted HUSSC status, which is based on certain criteria.

I know what you’re thinking: “How can I grab a piece of that HUSSC glory?” Head over to the HUSSC Website for details and for Pete’s sake (you know, Pete, that little dumpling of a kid in room 405) get rid of your Coke machines.

H.U.M.A.N.: Creating Healthy Vending Success Part II

Why We Succeed at Schools While Traditional vending Companies Fail Part II

Products that are Actually Healthy AND Taste Good

When a healthy vending program fails to reach optimal success, it almost always has to do something with the products. The products must taste good and they cannot taste that much different than what students are used to. You can’t just change students’ taste preferences on the flip of a dime. Therefore, you must work with them. Take what products students like, find healthy items that taste similar, and offer those products to the students. Healthy snacks don’t have to taste like cardboard, and they shouldn’t!

Healthy products have made a huge stride over the past five to ten ears when it comes to taste. The problem is that many of the best products are not available via standard vending machine product distributors. A vending operator needs to build a network of new suppliers and distributors with different rules, policies, and prices, and many time they’re not willing to do that. HUMAN has never been involved with anything other than healthy vending. Therefore, our suppliers and our network is dialed-in to allow for the distribution of the healthiest, tastiest products that students love. We know what students like, and what they don’t, and that’s the foundation of our program.

With over six years of taste-test research (and many, many mistakes along the way), we know how to put together the perfect healthy snack and drink plangogram (product mix) for students. It’s been a learning experience, but without this experience, success would not be possible today. Without creating the optimal product offering, nothing else matters!

LCD Screens that Educate Students & Catch Their Attention

Beyond the fact that they make the machine look much better, cooler and more innovative, LCD screens also help increase sales at healthy vending machines by educating students about the products inside the machines, providing them with the products nutritional information, & offering nutritional tips & tricks that are useful to students throughout the day. This is all done vi streaming video that can be remotely loaded and, therefore, kept fresh. When getting students to switch to healthy vending, education is so important, and the best way to educate students without doing so in person is via digital LCD screens.

The 1-2-3 Punch

In order for healthy vending to work & succeed at your school, you need all of the above to exist. You can’t do one thing right and two others wrong. You can’t have the best machines and the worst products or vice versa. The entire program needs to make sense and needs to be built for healthy vending success. Healthy vending is not the same game as traditional vending–the delivery method, in that it’s automated, may be the same, but that’s about the only similarity that exists. Everything else is a 180 degree difference. A paradigm shift is needed.

At H.U.M.A.N., healthy vending is our game. Our only game. And our goal is to create healthy vending success where others either cannot, will not, or are not able to do so. I hope we’re able to serve your school and provide your students with a ton of value!

H.U.M.A.N.: Creating Healthy Vending Success

Why We Succeed at Schools While Traditional Vending Companies Fail

Education, Marketing & Promotion at School

In the world of traditional vending, an operator will conduct next to no on-location marketing & promotions. They place the machine, fill it, and once in a while change out products that aren’t selling. That’s it. This is a flawed model regardless of the type of business one is running (what’s more important than marketing & education?), and it’s especially flawed when running a business whose goal is to implement healthier snacks & drinks at school.

Healthy snack brands are often times less recognizable than traditional vending machine fare — students need to be taught about the items. Most importantly, they need to taste the items and learn for themselves that healthy snacks & drinks can and should taste good! These are not your grandma’s healthy foods — they taste just as good as traditional vending fare, but are just a whole lot healthier. Via sampling events, coupon giveaways, digital & standard signage, and consistent promotional strategies (all optional but highly recommended), H.U.M.A.N. operators get to know students and integrate directly into the school’s healthy vending initiative. This has a huge impact!

Innovative Machines Made for Healthy Vending

Selling healthy snacks from a standard, ugly, and boring vending machine is like trying to sell a new car from a used auto parts lot. It’s not going to work. Healthy vending success is all about creating a paradigm shift in the students’ minds regarding what vending, or automated retail, is all about. If the delivery channel is the exact same as standard vending, the students’ minds will expect the same products & experience. The delivery channel needs to change.

By using only new, unique looking machines with customized graphics that tell students “these machines are cool, premium, and good-for-you,” students are much more likely to approach them. And when they do approach them, they’re going to expect something different than traditional vending, and this is what we give them. That’s the whole point! Additionally, by adding innovative technology such as LCD screens, cashless card readers, and automatic conveyor sensor systems, the machines’ “cool” factor is maximized in a big way.

Running out of time today! So check out the next blog post for Part II of this bloviation…

The Future of Retail: Automation

Having face-to-face interactions in business is becoming more and more obsolete. Of course, companies still have huge call centers and high rise buildings with employees that interact daily… but how often do these company employees speak in-person to their customers? In most cases, not often.

Some may argue the need for face-to-face interaction is becoming less of a necessity. With limitless Internet access and easy-to-use search engines, like Google, consumers are becoming educated on products in a short period of time. This has allowed online retail stores to see unprecedented profits. The one problem with ordering products online, is not being able to see the item. This is a turn off for some buyers as these people would likely feel more comfortable going into a store.  Retailers, both online and in store fronts, are noticing a gap in the marketplace. What about 100% Automation?

The vending industry is being shaken up by different initiatives put forth by a few major brands.With the advancement in technology, companies like Best Buy, Apple, and Sony are breaking into the world of automated retailing. Vending machines are no longer your standard black box machines with unhealthy snacks and drinks. They are becoming mini automated retailers with interesting, eye-catching graphics that can sell anything and everything. These interactive “stores” require little servicing, no employee supervision, and can be open 24/7. What a business!

From the start, H.U.M.A.N. Healthy Vending has been pushing the limits in automated retailing. Not only do we have a great product catalog with over 1000 healthy snacks and drinks, but also, our machines are capable of vending just about anything that fits. Our custom, healthy vending machines are being used in locations across the country to serve customers what they want! In our gym locations, for example, we offer our nutritious snacks but also incorporate tanning goggles, lotions, head phones, workout towels, gym clothes, and much more into our location-friendly planograms!

Nutrition Matters: Schools Revamp Vending Machine Programs

In most instances, people choose the  easiest, cheapest, and closest things to eat. People are obsessed with fast options that give them a “quick fix.” What happened to that good ol’ home cooking? It seems to be a lost art.

The problem with these “quick fix” food/drink options is that they are usually unhealthy. An even bigger problem is that a large percentage of these fast and convenient options are being purchased from vending machines in schools. This sets the precedent at an early age for children to develop unhealthy eating habits. The federal and state governments are taking action to stop this trend.

Massachusetts is the most state to pass a school nutrition bill that requires public schools to serve healthier meals to students, and to overhaul vending options. A Massachusetts news articles reads, “The measure would ban candy and sodas from vending machines on school property and encourage the sale of non-fried fruits or vegetables, whole grains, nonfat and low-fat dairy products.”

What a coincidence! H.U.M.A.N. Healthy Vending will customize a machines planogram, or product mix, to meet any nutritional requirements put in place by state and local governments. With a product list of over 1,000 healthy snacks and drinks, H.U.M.A.N. has the necessary products to meet your specific dietary requirements. We can create a plan that is 100% Organic, SB-19 compliant, Gluten-Free, Allergen-Free, Low-Fat, Low-Carb, or No Sugar-Added!

According to the Chicago Tribune, President Obama has asked for an additional $1 billion in funding for school lunches. This is a valuable addition to the battle against childhood obesity. I suggest President Obama allocates a portion of this billion dollars to a healthy vending initiative! Most kids who bypass the cafeteria altogether and head straight to a vending machine end up with a bag of chips and a can of soda for their lunch meal. H.U.M.A.N. can and wants to help. Making school lunches healthier, will not help these rebellious students who spend their lunch money on honey-buns and a soft drinks from the vending machines. If we can’t change the kids, let’s change the food options! Surrounding these kids with healthy vending machines is a beneficial step in changing purchasing options at a young age. Why not buy a bag of  Stacy’s Cinnamon Sugar Pita Chips and Hansen’s Natural Soda instead of a Snickers bar and Cherry Coke?

Checkout a couple articles about school nutrition in:

The New York Times

Patriot Ledger