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Featured Operator Spotlight

Donnie Hudson Takes Shreveport, LA by Storm

After HB3 (Human Business Building Bootcamp), Donnie Hudson didn’t waste any time getting his healthy vending business optimized for maximum crushing.

He took his passion for his business and energy gained from HB3 and went straight to work the moment he landed back in Louisiana.

Check out this video on what Donnie is doing to CRUSH IT:

Donnie took initiative to jumpstart his Location, Discovery, and Acquisition process to start placing his machines in no time. No matter what stage of the LDA process you’re in, or even if you are thinking about jumping on board as a HUMAN Partner Operator, Donnie’s advice is invaluable.

Congratulations, Donnie!

Have any other advice on how to CRUSH IT in your business? Leave us a comment below and we will feature it in our next Crush It Report!

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8 Secrets of Success

The Real Reasons Why People Succeed

Check out this short video on how to succeed:

If someone asked you, “How do people succeed?” what would you say? The natural response would be because they are smart, or maybe just lucky.

The real reason? Neither.

Analyst Richard St. John condenses years of interviews into an unmissable 3-minute slideshow on the real secrets of success.

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Turning Ideas Into Memorable Actions

5 Ways to Be Known as a Groundbreaking Thinker

Ideas are a dime a dozen.  It’s how you execute them that gets you noticed.

If you want to be known as the groundbreaking thinker in your industry, you can. But it’s not easy. It takes a lot more than what the average person does to get by in their job.

To be seen as a groundbreaking thinker, here are a few principles you must embrace:

1. Start with show, not tell

Everyone has ideas. Ideas are cheap, and talk is even cheaper. We only take what people say seriously if what they say has been validated by success. Think about it: Would you have taken Steve Jobs’s advice on how to change the world with smart phones if he hadn’t had success with the iPhone? Most likely not.

The same goes for leaders in any industry. Leadership needs to be validated by success before you can talk about why you’re the best. Show them how it’s done.

A visionary without a platform is a tree that falls in the forest and makes no sound.  When you prove your vision is valid, gaining recognition for visionary thinking is much easier.

2. If everyone agrees, you’re preaching to the choir

This one’s all about stepping out of your comfort zone. Most people abide by very similar principles to fit in with the norm. But those who do that don’t advance enough to be considered a revolutionary. They remain in the same job that doesn’t provide any room for growth.

To be a groundbreaker you must take a very different approach, and that means many people will disagree with your thinking even after you’ve proven you’re right. See this kind of resistance as a sign you may really be on to something. But also make sure you’re prepared to take the heat when others attack—because they will.

3. You have to start small

Creating a platform and building a following is incredibly hard. You may be so eager to spread the word about your business that you have unrealistic expectations. The Wall Street Journal won’t take your calls, but trade publications, local papers, radio stations, and moderately influential bloggers may, especially when you have something different to say and a story that proves your point.

In some cases smaller mainstream media outlets not only don’t mind when you reach out, they want you to reach out, because many are starved for content. Be humble and speak and write for just about anyone who will have you. If you’re only willing to start at the top, you’ll never get there.

4. For awhile, no one will listen

It’s extremely frustrating when you know you’re on to something and no one gives you the time of day. How do you change that? It’s all about excellent communication skills.

Groundbreakers not only have great ideas, they effectively communicate those ideas. You must be a figurehead for your company. You need to be able to write and speak extremely well. Unless you have the resources to hire someone to write articles, books, speeches, etc., it’s all on you. That’s another reason starting small is important; not only do you get to refine your message but you also get lots of practice writing and speaking.

5. Be sure the effort is worth it

Heightened credibility and increased visibility can create broader opportunities and boost revenues. But in many cases the only boost you receive is to your ego. Building a platform and an audience for your ideas is really, really hard. You’ll invest countless hours writing, speaking, promoting, and networking, possibly for very little return. Take a hard look at the tangible benefits you expect to receive. If you can’t quantify the return, put your time into other activities that will produce a real return.

If it’s just about your ego, you’ll never succeed, —because groundbreaking thinkers place all the emphasis on their ideas, not on themselves.


Biomedical Engineer who earned his degree from The Johns Hopkins University & Columbia University. Named one of Forbes’ Top 30 Under 30 in 2013. Co-Founded America’s first Pure Play healthy vending company in 2003.
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